New to The Roku Channel - getting started

Welcome to linear channels at Roku! Here are resources to help get you started on launching live and linear content in The Roku Channel.

Specifications

Analytics & reporting

Analytics dashboard

Overview

The Roku Channel partners have access to web-based performance analytics through Roku's Analytics Portal. This allows you to analyze the health, viewership trends, and metrics for specific titles.

Access to Roku's analytics portal

In order to access the partner dashboard, you will need a Roku account. To create a Roku account, click here. If you have a Roku account, please send the e-mail address associated with the Roku account to trcpartnersupport@roku.com. We can give access to multiple Roku accounts, but it is preferred if you have one Roku account that your entire team can use to access the dashboard.

Partner payout

Overview

The Roku Channel Partners must enroll in Roku’s Partner Payouts Program, which is the vehicle through which partners receive payments for content served to Roku Users.

Enrolling in Roku's Partner Payouts Program

To sign up for Roku Partner Payouts Program:

In order to enroll in the Roku Partner Payout Program, you will need to provide the following to

  • Contact information
  • Bank information
  • Tax forms (W9, W8-BEN, or W8-BEN-E)
  • You can come back and edit this information at any time.

The Roku Channel partner payouts

Partners can select between three payout methods when enrolling in the Roku Partner Payouts Program:

  • PayPal
  • Direct deposit / ACH
  • Wire transfer
  • Please note that for partners outside the United States, only PayPal and wire transfers are available (direct deposit/ACH is not available).
  • For all partners, wire transfer and ACH payments are made in USD only. If there are transactions received that are non-USD, they are converted to USD using the average foreign exchange rate for the month the payment is for.
  • With PayPal there is no payment fee. With wire transfers and ACH payments, your bank will charge you bank fees.