Your audience awaits !
Distribute your content to millions of streamers on the Roku platform
Multiple options for distributing content on Roku
Apps in the Channel Store
The Roku Developer Program empowers content publishers to build apps for the Channel Store. The Developer SDK provides the tools for creating and customizing an app from scratch.
Partner with The Roku Channel
The Roku Channel’s massive reach and engagement unlocks a growth opportunity for partnerships around ad-supported and subscription content.
Grow and engage an audience
Roku has the tools to help lean into audience growth opportunities — at every stage of the customer's journey
Activation
Offer free trials and discounts to new Roku customers when they activate their Roku devices.
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Discovery
Help customers find your content by participating in Roku Search and other native features.
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Monetize
Drive ad, subscription, and transactional revenue with Roku's monetization tools
Video ads
Roku's reach, 1st-party data, unique insights, and measurability make the Roku platform a top destination for advertisers and a great monetization opportunity for publishers.
Purchases
Sell subscriptions, rentals, and special events; manage your product catalog; and administer global payment methods, tax withholdings, and more with Roku Pay.
Track and analyze channel performance
Roku’s Developer Dashboard contains a suite of reports to help publishers track channel and content performance
Available reports include:
- Channel and content engagement
- Channel health and performance
- Audience demographics
- Sales activity and payout summaries