Sales reports

Reports on Roku Pay transactions, revenue, and payouts for apps

Sales reports show how your app earns revenue through Roku Pay and how Roku calculates your payouts. They apply to apps that sell subscriptions or one-time purchases. To learn how to open, filter, export, and schedule them, see Analytics and sales reports for apps.

  • Transaction: Records all in-app transactions for SVOD or TVOD apps, such as product purchases, free trial initiations, and returns.
  • Sales Activity: Displays daily transaction revenue totals by app, product, and currency within a window of up to one month.
  • Payout Audit: Assists with reconciliation between app revenue activity and payouts received from Roku.
  • Tax Withholding: Breaks down how net payouts are calculated after Roku's revenue share, tax withholding, and currency conversion are applied to app gross revenue.
  • Cancellation Offers: Shows how viewers move through the cancellation flow and how retention offers perform, including redemptions by plan and currency.

For information about payouts for content on The Roku Channel, see Publisher payouts.


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